About The Company

Jaffer Business Systems (JBS), founded in 1982 as a division of Jaffer Brothers, has been at the forefront of technology solutions for over four decades. Today, JBS stands as one of Pakistan’s leading IT companies, empowering organizations through innovation, digital transformation, and people-centric technology. Guided by our vision of “Harnessing Innovation & Empowering Generations,” we continue to build solutions that shape a smarter and more connected future.

JBS delivers comprehensive solutions ranging from IT infrastructure and enterprise software to advanced applications and consulting services that drive business growth and efficiency.

JBS includes a diverse portfolio of subsidiaries such as Hysab Kytab, Energy & Automation Pakistan, Blutech Consulting, and Imparé, reflecting our expanding global footprint and commitment to technological excellence. Through its specialized business units — JBS Arabia, JBS Infrastructure Solutions, JBS Customer Service, and JBS Americas & Europe — JBS continues to deliver exceptional value across regions and industries.

At JBS, we believe in creating impact through technology, collaboration, and continuous learning — driving progress for our clients, our people, and the communities we serve.

Role Overview

We are looking for an SEO Executive with 6 months–1 year of hands-on experience, preferably in e-commerce. The role will focus on improving organic search visibility, optimizing website performance, conducting keyword research, and supporting e-commerce SEO initiatives. The ideal candidate will have a strong understanding of on-page and technical SEO fundamentals, along with an interest in emerging areas such as AEO, GEO, AI Overviews, and evolving search trends.

Location

Karachi, Pakistan

Mode

Onsite

Type

Full-Time; 6PM-2AM (US Time Zone)

Job Responsibilities

SEO & Website Optimization

Conduct keyword research and optimize product, category, and other key website pages.

Manage on-page SEO, including titles, meta descriptions, headings, internal linking, and content optimization.

Optimize e-commerce websites for transactional, commercial, and long-tail search queries.

Identify opportunities to improve organic search visibility and website performance.

Support content optimization based on search intent and relevant keyword opportunities.

Technical SEO

Monitor website indexing, crawlability, broken links, and other basic technical SEO issues.

Assist with identifying and resolving technical SEO issues in collaboration with relevant teams.

Support schema markup and structured data implementation.

Conduct regular website audits and identify areas for improvement.

SEO Analytics & Reporting

Monitor organic rankings, traffic, engagement, and conversions using Google Search Console and GA4.

Analyze SEO performance and identify trends, opportunities, and areas requiring improvement.

Use Ahrefs, SEMrush, or similar SEO tools for keyword research, competitor analysis, and website audits.

Track and report on key SEO performance indicators.

Emerging Search & SEO Trends

Stay updated on AEO, GEO, AI Overviews, featured snippets, and emerging search trends.

Explore opportunities to optimize content for AI-driven and evolving search experiences.

Assist in implementing relevant SEO strategies aligned with changes in search behavior and technology.

Skills & Competencies

Strong understanding of on-page SEO and technical SEO fundamentals.

Hands-on experience with keyword research and search intent analysis.

Understanding of e-commerce SEO and website optimization.

Working knowledge of Google Search Console and GA4.

Experience with Ahrefs, SEMrush, or similar SEO tools.

Understanding of internal linking, content optimization, and structured data.

Strong analytical and problem-solving skills.

Good attention to detail.

Ability to analyze data and translate insights into actionable SEO improvements.

Curiosity and willingness to learn emerging areas such as AEO and GEO.

Qualifications & Experience

Bachelor's Degree in Marketing, Digital Marketing, Communications, Business, or a related discipline.

6 months–1 year of professional SEO experience.

Hands-on experience with e-commerce SEO is preferred.

Experience using Google Search Console, GA4, and SEO tools such as Ahrefs or SEMrush.

Basic experience with technical SEO, website audits, keyword research, and on-page optimization.

Exposure to AEO, GEO, AI Overviews, or emerging search technologies will be an added advantage.